"Кamenitza" brewery (Plovdiv)

Comments

• 
  Fallible

  In 1881 three Swiss entrepreneurs built a brewery in Plovdiv on a hill called Kamenitza and used the name as their brand. The drink of choice for most Bulgarians at the time was lager, but Kamenitza broke new ground by producing the first dark beer for the market. By the 1890s they won awards at international exhibitions, including Brussels and Chicago. The communist regime nationalised Kamenitza: first, in 1947, as part of the state-owned Alcoholic Beverages, then in 1952 as part of Vinprom. The Belgian multinational company InBev bought the Bulgarian breweries Kamenitza, Astika and Burgasko Pivo in 1995 and added Plevensko Pivo in 1997. During 1997 to 2005, InBev invested 86.3 million leva in Bulgaria, and in 2005 Kamenitza sold 800,000 hectoliters, making it the best-selling domestic beer.[1] In mid October 2009, private equity fund CVC Capital Partners bought all of Anheuser–Busch InBev's holdings in Central Europe for €2.23 billion. They renamed the operations StarBev.[3]

  16 years ago | reply | hide comment